Aroma Revolution Policy 2026–36 to Transform Rural Economy

Uttarakhand is preparing to emerge as a major centre for aromatic crops with the rollout of the Aroma Revolution Policy 2026–36. Under this ambitious plan, the state will develop seven aroma valleys across multiple districts to improve farmers’ income, generate rural employment, and expand the aromatic crop industry.

The initiative is designed to strengthen the agriculture-based economy while promoting sustainable and high-value farming.

Seven Aroma Valleys Identified Across the State

In the first phase, the government has identified key regions for large-scale cultivation of aromatic plants:

• Timur Valley – Pithoragarh

• Damask Rose Valley – Chamoli and Almora

• Mint Valley – Udham Singh Nagar

• Cinnamon Valley – Champawat and Nainital

• Lemongrass and Mint Valley – Haridwar and Pauri

These regions will focus on commercial cultivation of high-demand aromatic crops used in essential oils, medicines, cosmetics, and perfumery.

Government Support Through Subsidies, Training, and Insurance

The policy offers comprehensive support to farmers, including:

• Nursery development assistance

• Subsidies for crop cultivation

• Farmer training and skill development

• Crop insurance coverage

• Support for packaging and branding

Officials said the project will cover nearly 23,000 hectares of land and connect around one lakh farmers to aromatic crop farming.

Business Target Set at ₹1,200 Crore in 10 Years

The state aims to increase the aromatic crop business from the current ₹100 crore to ₹1,200 crore over the next decade. This growth is expected to significantly raise farmers’ earnings and contribute strongly to Uttarakhand’s rural economy.

New Infrastructure and Research Facilities Announced

At a programme held at the Centre for Aromatic Plants (CAP) in Dehradun, the government announced major infrastructure developments:

• A satellite centre inaugurated in Bhauwala

• Foundation stones laid for a laboratory and five satellite centres in

  • Parsari (Chamoli)

  • Raithal (Uttarkashi)

  • Bhaisodi (Almora)

  • Khatera (Champawat)

  • Vishad (Pithoragarh)

These facilities will support research, quality production, and farmer outreach.

MoU Signed With Dabur to Boost Research and Marketing

A Memorandum of Understanding (MoU) was signed between CAP and Dabur India Limited to collaborate on:

• Research and innovation

• Expansion of aromatic crops

• Human resource development

• Marketing and value-chain support

This partnership is expected to open new market opportunities for farmers and strengthen the aromatic products ecosystem.

₹300 Crore Aroma Park Planned in Kashipur

To promote the aroma and perfumery industry, an Aroma Park is being developed in Kashipur across 40 acres with an investment of ₹300 crore. The state is also working to gain global recognition for its essential oils under the ‘House of Himalayas’ brand.

Focus on Organic Tea and Sustainable Farming

As part of its broader sustainability push, tea gardens in Dhauladevi, Munsyari, and Betalghat are being converted into organic tea estates, promoting eco-friendly agriculture and premium produce.

Employment Generation and Long-Term Growth

Officials believe the Aroma Revolution Policy will create new jobs in:

• Crop cultivation

• Processing and distillation

• Packaging and branding

• Marketing and exports

With strong policy support and modern infrastructure, Uttarakhand is positioning itself as a leading hub for aromatic crops and natural products in India.